Here at Graphic D-Signs, we understand the challenges of running a small business. After working with over 750 businesses in nearly every sector, we have a unique perspective on the hurdles you face—and the common advertising pitfalls that may befall you. As your advertising agency, our goal is to guide you on the most effective use of your precious advertising budget, and partner with you to achieve the best possible results for the least amount of money. So, when you tell the salesmen that your advertising isn’t working, and they respond that you “need a bigger ad,” think carefully about who you trust to manage your advertising dollars.
Does your marketing generate demand?
To accomplish your advertising objectives, our team of experts discerns the truth about your company, products and services—and leverages it toconnect with customers. The process begins with an intensive competitor review, along with analysis of your current market position, brand messaging and advertising. This research is instrumental in discerning the effectiveness of your existing marketing tools, as well as forecasting challenges and pinpointing needed improvements. In conjunction with this groundwork, we explore other strategic media channels and tools that foster strong, cost-effective connections with target audiences.
Transforming ideas into creative solutions.
After discerning the truth about your brand and market climate, we weave the information into a story that compels audiences to interest, loyalty and action. Relying on information gleaned during the research phase, we devise an actionable six to 12-month plan. This plan ensures that all marketing and advertising vehicles are cohesive and integrated: allowing them to reinforce your brand identity. Our team delivers from ideation to production, developing tools that elevate your market position and eclipse competitors.
Achieving lasting results.
It’s your favorite part, and ours, too. Putting our plan into action, and observing measurable growth in traffic, brand loyalty and sales. But we don’t stop there. We track and measure campaign effectiveness over the course of a year, making necessary adjustments to optimize results. This type of analysis is critical to helping you realize your goals, increase market share, and grow your bottom line. By constantly monitoring our initiatives, we focus our efforts on achieving long-term success that evolves with your brand.
Ready to revolutionize your marketing and advertising campaign? Call us to schedule a strategic market consultation or learn more about integrated communications plans and research capabilities.